CHO EM COMMUNITY

Our "Cho Em" project is all about community. We named our project "Cho Em" because it translates to "for you" in Vietnamese, with a special focus on helping children in need.

My Deliverables

Communities, Branding, Marketing Design, Illustration

Tools

Sketch, Photoshop, After Effect, InDesign, Figma, Paper & Sharpie

Year

2023

Team

Founder + Director: Hannah

Design Team: Tuyết Hoa - Ngọc Linh - Hồng Trân - Thành Tuấn

Content: Thanh Cần - Thành Tài

Motion: Quang Trường - Tuấn Khanh

Video Clip: Gia Minh

Hey there! We are the team from đànqàn Studio, and we're all about embracing the passion for design. For us, design isn't just about making regular stuff. We're aiming to create things that carry cultural value and spread good vibes to others, especially in the Mekong Delta region.

Our "Cho Em" project is all about community. We named our project "Cho Em" because it translates to "for you" in Vietnamese, with a special focus on helping children in need.

We're reaching out to kids in various centers and organizations around our hometown, Can Tho City, as well as in some provinces across the Mekong area. Through this project, our focus is on designing creations that bring joy to those in need, particularly those facing challenges

Our mission revolves around gifting these kids on special occasions such as the beginning of the school year, the mid-autumn festival, the Lunar New Year, Children's Day, and more. The funds for this project come straight from the profits of the cool designs we make at đànqàn Studio. Plus, we're all about letting these kids express themselves and share their thoughts through designs they create with a helping hand from đànqàn Studio.

With "Cho em," we're aiming to link art with life and community by crafting some positive vibes. "Cho em" serves as a bridge connecting art and understanding, enriched with a generous dose of human kindness. Our ultimate goal? To sprinkle a bit of happiness and significance into life through these small yet incredible gestures.

As the Head of Design, this project taught me a lot. I learned to manage projects, set priorities, and work closely with teams. Leading a growing group of designers, I got better at giving tasks and guiding the team. I improved my communication skills by collaborating with design and printing teams. Handling the whole design process, from ideas to finished products, gave me a solid understanding of the creative journey. Managing projects and a charity fund taught me how to use resources wisely and be socially responsible. Overall, this experience helped me grow professionally, refining my skills and emphasizing effective leadership.

Thank you for watching!

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